Your skin tone is unique, and your face powder should be too!
Be in control of what goes into your powder. Customise it your way. Mix, Blend & Apply your own talc-free mineral loose powder.
Individual Collective empowers women in their choices when it comes to their beauty essentials and skin health. Makeup should enable you to look and feel like an enhanced version of yourself. Excessive makeup looks great in an Instagram grid but we are living in real time, juggling a variety of roles in life, and your makeup should mirror that. It is all about simplicity yet putting your best face forward. Let us journey through all milestones with you.
Introducing Asia's First Custom Beauté™ face Discovery Kit. Take control of what goes into your face loose powder by this interactive experience of customising and blending your own powder through our Discovery kit.
Be in control of what goes into your powder. Customize it your way. Mix, Blend & Apply your own talc-free mineral loose powder.
Have you gone shopping in search for a face base but practically went off empty handed or felt overwhelmed with the variety of choices and do not know enough to choose the right shade/colour for your skintone? Or worse still, bought a foundation base colour (or two) only to have it oxidise or be too dark/light for your skin.
Who experience challenges in finding your perfect shade? What frustrates you when it comes to finding a product that reveals your exact overtones and undertones? We have our customers share with us their frustrations and what they are looking for.
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"What drew me into Individual Collective’s store was their candles, they smell really good, and the customised powder caught my eye with the powder arrangement. It got me very interested, which got me to find out more about it. I have a few freckles to cover and I hate using concealer, when they applied the loose powder on me, and I saw the colours on me and the glow, that is what blew me away. It is smooth and glowy, although it is just loose powder and the fact that I do not need to use too much yet it covers up my flaws."
— Michelle S
"I am in the hospitality industry for many years, my job includes going out to meet customers and also within the hotel to entertain my clients, i am looking for a powder that can last me the whole day without much touch up and at the same time, not look like i have an oily face throughout the day."
— Tina F
I work in the insurance industry, and I work about 10 hours a day in the office and sometimes I do meet up with clients, so it is very important that my makeup is flawless and last the whole day. I do not have time to touch up and I am looking for something that simplifies my makeup routine. The customised powder blended so well, so smooth, much better than what I came in with before, and I decided to let them do my whole face. It feels light on my face, I do not feel greasy or cakey, or that my face makeup is going to crack, I love it."
— Hui Wen S
"I came here searching for a face powder to wear at the gym and work out in that will not cause me any breakouts. I have really sensitive skin so i am looking for a powder that has natural ingredients that will not cause any breakouts. I had people who blended it for me and chose the colour for me and customise it for me to suit my skin so i needn't figure out what the right shade is, and try it on my skin. The powder feels like i am not having anything on my skin. It is lightweight yet have coverage."
— Anisa L
"Hi! I am Mishuelle and i came to Individual Collective to find a foundation that suits my lifestyle and skin tone. I usually find it hard to find a foundation that matches my skin, and i do not like to put a lot of foundation, so this is a good mix between something that is natural, that is easy to put on and something that suits my skin colour without it looking too much."
— Mishuelle W
I am looking for a foundation that is one step fuss free for my lifestyle as the mornings are very busy, so this is easy to put on. My powder was blended for my skin tone, it has a lightweight texture and provides coverage yet it still looks like me! I like this powder very much."
— Kanae K
"Hi! I came to Individual Collective to blend my customised powder, after chancing by the store. It has been a struggle finding a perfect shade suited to my skin tone. I face frustration trying to find the perfect shade as i have discoloration on my skin, and it is difficult to find for an exact powder with good coverage that blends to my skin colour is hopeless. Individual Collective really blended the powder exactly to my neck and helped with the correction of skin discoloration."
— Komala K
Hi, i walked past Individual Collective and wanted to get a lip balm and started asking what are the powder shades displayed, and i got quite intrigued by the colours and the hands-on blending thing, and she shared more with me .That it is Talc-Free and i got very interested in it, being all natural ingredients. Being a fitness coach, and owning a gym nearby, i move around quite often and i perspire quite a bit, Challenges i have in the makeup industry is that, it is way too confusing going around and there's too many products in the market, and you have to look at the product ingredients list and be well-versed in it to know what you are actually purchasing. I like that the powder feels light on my skin. Given that it is natural and mineralised, when i look in the mirror after i've put it on, it blends in well with my neck colour, and that to me is very important because you wouldn't want to look very different with your face, neck and body colour. I have veins on my face and it covers it. I have sensitive skin, and redness, this powder colour corrects all these little imperfections.
— Jacqui H
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